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    How to Promote a Parish Mobile App

    6/30/2014

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    You might be excited to launch a mobile app for your parish but not sure how to promote it. The good news is that analytics show our apps are heavily used once downloaded!  Therefore, all you need to do is get the word out there and promote downloads.
    Here are some recommendations for promoting the app.
    • Pulpit Announcements
    • Bulletin block - with app screenshots and QR codes
    • Hang QR Code Flyer Around Campus/Church - View example flyer
    • Bulletin Insert with Flyer - View example flyer
    • Email blast to entire email list (include clickable links not the QR codes)
    • Include download links at bottom of all normal email correspondence
    • Promote on home page of website Apple and Android logos linked directly to the app download location
    • People with iPads greeting people before/after Mass or events while showing off the app
    • Put sign up forms for big events inside the app
    • Pastor himself promoting the App at Mass or after Mass announcements
    • Article in Diocesan newspaper
    • Occasionally ask for donations through the app

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